The Process by Angel
Angel came to Backstory looking for 360 degree guidance to build the visual identity, customer interface and overall launch strategy for her wellness products and classes. Together, with her amazing photography assets and digital class design, we built an ID system complete with a wordmark and icon, typography and a tri-color system that would roll out across the various levels of her product offering.
Backstory built her website as well as her client portal and sales pages on Teachable.com and worked with her to structure various digital assets used across her successful YouTube channel and social media platforms. Check out her brand launch Identity Kit below and her various sites:
