a brand exploration company
specializing in brand development & strategic coaching to help clients develop their voice and creative identity for a distinct presence within their community and marketplaces.
Let’s explore together!
When I started Backstory, my priority was to work on important projects with people that I like. That’s a philosophy I hold to still - wanting to make sure that the effort I put into my clients matches the affect they have on the world. Whether it’s a corporation looking to rebrand or coaching creators and experts that want to hone their messaging and find a visual identity that represents their art and style, we start at the beginning (the backstory, if you will) and build from there.
With a background in brand development, product design, licensing, partnerships and live events, my consulting approach is to think broadly and look for organic and feasible ways to develop strong brand elements and a strategy that resonates across the channels that will have the biggest impact - to help you tell your story.
- T Ferguson, Founder/CEO
“Working with Backstory was pivotal to bring my brand to life. I had so many ideas starting out and T skillfully helped me create a solid plan. Everything from colors and fonts to the launch strategy of my brand was made easier thanks to him. I am grateful to have found Backstory and I continue to learn through working with such a compassionate and structured team.”
clients
artists, brands, content creators, corporations, entrepreneurs, experts, and local organizations.
